Butterfly Direct Mail

Client: EDC Expert – own campaign

Industry: Marketing

Category: Directmail

Scope: concept, graphic design, personalization, print, distribution

Date: 2014

Interactive direct mail: the moment the card is opened, a colourful butterfly flies out of it. This positively surprising mail was sent to a group of bloggers to promote the direct mail tool on its own and the web page directmail.pl.

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