Christmas mailing transpromo

About the Project

An example of using an annual calendar for marketing purposes. The sender used the occasion of the approaching Christmas to introduce a Christmas theme into a direct mailing campaign. This is an example combining transactional and promotional mailing. The mail included a personalized payment form and marketing materials in the form of a promotional flyer.

The mailings were packed in an envelope C6/5. Inside the parcels were:

– letter with register: open format 405 x 105 mm, offset 140g, printing 4/4, 1 graphic version, black duplex personalization, folding to closed format – 210 x 105 mm,

– deposit wheel: 207 x 98 mm, offset 140g, printing 1 0, 1 graphic version, personalization black simplex wheel.

The subject of the order was also graphic design of the mailing and insertion of two elements into the envelope with matching.