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Direct mailing in the form of a postcard

About the Project

Direct mailing in the form of a postcard. The card format (A5) attracts attention because it differs from the commonly used postcard format (A6). It is also worth paying attention to the ecological raw material that was used to print the postcards.

Postcards used in direct mailing are an effective form of marketing communication that does not require an envelope. This makes them a simpler and more direct tool to reach the recipient.

On our side, graphic design, printing and handing over.

Key advantages of postcards in direct mailing:

  • Immediate visibility of content:

– the recipient immediately sees the message, without having to open the envelope,
– a short, concise message quickly attracts attention.

  • Lower printing and shipping costs:

– less spending on envelopes and printing additional materials.
– usually lower shipping costs compared to traditional letters.

  • Simplicity and convenience:

– no need to assemble or pack materials.
– Easier and faster production and distribution.

Specifications of the print:

  • A5 postcard – 210 x 148 mm,
  • recycled paper Circle offset White 300g,
  • print 4/1
  • personalization simplex black.

Client

WWF Polska

Completion Date

January 2025

Category

For NGOs,

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