DM open cages

About the Project

Design and implementation of direct mailing for the Open Cages Association. Mailing packed into a reprinted C6/5 envelope. Address personalisation on the envelope.

Inside the mailing was an A4 leaflet with one-sided printing and personalisation, printed on environmentally friendly raw material Nautilus Classic 160 gr/m2. Another item was a deposit slip with personalisation to make it easy for the recipient to make a donation. There was also a letter. In this case, the printing and personalisation of the letter was one-sided. Nautilus Classic 160 gr/m2 paper was also used for printing.

In the case of this realisation, it is worth noting the eco-friendly raw materials and the thickness of the paper used for the letter and leaflet. A higher grammage certainly makes the mailing better perceived. Such a letter can stand out from other promotional materials, which are usually printed on thinner paper. As a result, the mailing attracts the recipient’s attention and can be remembered for longer.