Shipment with 3D effect

About the Project

Direct mailing for the foundation in a very interesting form – a leaflet with a 3D effect, packaged in a case. The spatial form of this parcel is its greatest asset. When folded, the leaflet had a completely flat shape, so it could be easily put into the case and passed on for distribution.

The leaflet was personalised, and the case punched in such a way that the address was visible through the window. This allowed us to avoid personalising the packaging itself.

In these types of creative projects, it’s worth highlighting the process of manual, precise tailoring. All the elements need to be carefully folded and glued together to ensure durability and achieve the intended “wow” effect.

It’s worth noting that unusual, creative mailings increase the chances of attracting audiences’ attention, which can result in higher opens, responses and conversion rates.